CT editor: Clear, transparent communication is ‘lifeblood’ of organization

Creative adaptation of new communication platforms necessary, Neff says 23 Oct 2011, Lombard, Illinois, United States Elizabeth Lechleitner and Ansel Oliver/ANN The editor of one of the nation’s leading Christian magazines affirmed the Seventh-day Adventist Church’s commitment to corporate communication and the industry’s fast-evolving best practices, saying that continuing such an investment yields dividends. David Neff, editor of Christianity Today, said magazine content is increasingly delivered through electronic and mobile formats to meet the changing wishes of readers. He spoke at the Society of Adventist Communicators annual convention on October 21 in Lombard, a suburb of Chicago.

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This news article is brought to you by the Adventist News Network. The Adventist News Network was established in 1994, and is the official news agency of the Seventh-day Adventist Church under the auspices of the General Conference of the Seventh-day Adventist Church, the Adventist Church’s world headquarters in Silver Spring, Maryland.

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